Recipe for the perfect Livestream
To ensure that your event and the associated livestream go off without a hitch, a number of factors need to be taken into account. In order not to lose the overview, we put together the recipe for your perfect livestream here.
Take quality as the base...
The very first thing you should do is use a good camera and decent equipment for audio recording. High-quality recordings avoid looking washed out or grainy. Also, smaller details can simply be conveyed better via high-resolution images. Your setup doesn’t have to be expensive for this. Modern smartphones now already offer the ability to record high-resolution video. If possible, light yourself and the showroom or stage well. Also ensure intelligible dialog by using a lavalier microphone, for example.
... and add reliability.
Large amounts of data are generated during a live stream. So what do you do if some of the equipment fails or data packets are simply lost? Protect yourself and your stream with duplicate equipment and technology – the keyword here is redundancy. That way, you can always access the reserves in case of an emergency. The video streaming protocol you use to feed the data should also be chosen wisely. deal with unpredictably high viewer numbers and highly fluctuating Internet connections.
Add to that a pinch of range ...
To ensure that your stream can be viewed on a variety of devices, you should familiarize yourself with each format. Your original recordings include only a single codec and resolution. Now, if only that one option was available on all endpoints, many of your viewers would struggle with endless buffering. So to prevent this from happening, your stream needs to be transcoded to other resolutions and also support different bitrates. A smart player on the end device then automatically decides which is the best option for the circumstances
... and a touch of globalism.
Do you want your event to be huge? Your viewer base is international? Then you need to think about latency, which increases the further away viewers are from the location of your livestream. If you want to guarantee that all your viewers see your content at the same time, you need to use a Content Delivery Network (CDN). The CDN buffers your stream and is closer to your viewers. This ultimately ensures low latency in the broadcast. If your viewers come from many different countries, it is also a good idea to use multiple CDNs.
The whole thing is rounded off by accessibility...
The viewer(s) should not have any problems, especially when watching. Accordingly, you need to make sure that the player can be used without any problems. You can do this by simply using the CDN and third-party players (Twitch, YouTube, etc.) or by using a program language that can be interpreted as far as possible. Here, for example, HTML5 has established itself as a universally applicable solution for 3Q.
... and lastly by a trail of fulfilled basic requirements.
Of course, your Internet connection must also meet certain criteria so that everything runs smoothly. For an uninterrupted stream in full HD resolution and with 25 frames per second, you need a line of at least 10 Mbps. Since Internet providers like to specify this speed in KBit/s, this would therefore correspond to 10,000 KBit/s. Of course, lower transfer rates are also the minimum for lower resolutions.
If taking all these factors into account seems too extensive for you and you want to get started easily and, above all, immediately, we’ll be happy to lend you a hand. 3Q offers you an all-in-one solution that you can use online immediately. We are professionals in dealing with technical challenges such as transcoding, transmission, CDNs and smart players. In addition, 3Q offers you the integration of a third-party pay-per-view or ticketing system so that your stream can only be seen by viewers who are authorized to do so. Finally, 3Q analyzes your viewerbase and overall performance at any point in time, so you always have an overview.